COLOR WOW Root Cover Up – Instant Grey Coverage and Highlight Touch-Up | Water and Sweat Resistant | No mess Award-Winning Formula
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COLOR WOW Root Cover Up – Instant Grey Coverage and Highlight Touch-Up | Water and Sweat Resistant | No mess Award-Winning Formula

4.2/5
Product ID: 1415856
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Details

  • Color
    Medium Brown
  • Package Information
    Box
  • Product Benefits
    Instantly grey
  • Brand
    COLOR WOW
  • Item Form
    Powder
🎨Instant grey coverage
🏆Multi-award winner
💧Water-resistant formula

Description

✨ Unleash Your Inner Radiance! ✨

  • ALL DAY CONFIDENCE - Water and sweat-resistant for a flawless look that lasts.
  • PROFESSIONAL QUALITY - Trusted by stylists and beauty enthusiasts alike.
  • MESS FREE APPLICATION - Designed for easy use, ensuring no spills or stains.
  • INSTANT TRANSFORMATION - Effortlessly cover greys and touch up highlights in seconds.
  • THICKER LOOKING HAIRLINES - Create the illusion of fuller hair with a simple application.

COLOR WOW Root Cover Up is a revolutionary root concealer that instantly covers greys and enhances highlights. Its water and sweat-resistant formula ensures a long-lasting, mess-free application, making it a favorite among professionals and beauty lovers. With its ability to create the appearance of thicker hairlines, this multi-award-winning product is your go-to solution for a flawless look anytime, anywhere.

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Have a Question? See What Others Asked

Hi! I want to know haw long does it last one box if you use it ones a week? Tanks
Trying to figure out which to get the medium brown or dark brown? Any suggestions on how to choose?
What are the ingredients in this product? Has it been evaluated for toxicity by a group like Skin Deep?
does this wash out of your hair in the rain? How many uses in the compact?

Reviews

4.2

All from verified purchases

L**.

WOW!! BUY THIS NOW!!

My hair is very dark and I'm in an age where I'm finding I have to treat my roots every 2 to 3 weeks. Not only does this interfere with my highlights, but I don't like the damage that the chemicals are doing that often to my hair. I decided to try this product and oh my gosh this is a total game changer! It goes on smooth & even & it stays on ALL DAY (Even in rain). It will not transfer to clothing or my hands if I have to run my fingers through my hair. It does not make my hair stiff at all. It blends in perfectly and looks completely natural. I am so glad I found this product and I will never ever be without it.

P**N

Best Product for Thinning Hair!

No female wants thinning hair, but it happens to many of us. I was only 37 when my hair started thinning and I only have half the hair I once did. You can see my scalp through my hair and I used to wear a topper, until I discovered this product and use it in conjunction with Febron hair fibers. I use ColorWow closer to the hairline, because it can be applied very precisely and looks natural. In order to cover the top of my head and crown, that's where Febron comes in. Combining these products has saved me from being self-conscious and looking much older than I am. Tip: (pat gently first if applying fibers) and use hairspray to "set" the product(s). The hairspray really helps the powder and fibers stay where you put them! Lasts all day!

V**H

Good quality product and definitely worth every penny!

I did my research on hair color cover ups because I need to stretch out my times between salon visits. This product was highly recommended by several sources. I tried it today. Did not disappoint! Got medium brown and red to blend for my preference. Easy to apply. No fuss, no muss. Blends beautifully and easy to remove from skin when needed. Extremely lightweight. Not sticky. Won’t come off when I run my fingers over the hair on which I applied it. Comes out completely when shampooed. I did find that it tends to adhere even better to “dirty” hair, which makes sense, as residual oils or hair product like gel or wax would help the powder adhere even more. It does work fine on clean hair, too. Just takes a bit more application. Love this and will definitely use to go longer between salon visits!

A**R

Not for me.

This product was recommended by a friend. She loved it! I tried it and thought it was too dark and colored my skin. I gave it to her and we are both happy with that decision. I did not like, but I know lots of people really do.

L**A

Dark Brown: Buyers Beware

After reading so many great reviews, and seeing before/after pics, I decided to give this product a try. Although the price was steep (for eyeshadow sized powder), I figured if it truly works, it’ll be worth it. Plus, I needed quick coverage to take some photos. I have long dark brown hair & at the time my grays, which are more silvery/white, needed coverage of about an inch.WELL, I cannot begin to express how LONG (hrs) it took and how much I had to “blot” onto the same spot to “cover the gray” and just at the top where my roots were exposed from parted line!The “positive”: the powder eventually “covered” but that was after applying so much over and over to the same spots. Although, it never truly got to the “dark brown” … but it was basically a shade lighter so it kind of blended. Maybe it would’ve looked dark brown on someone with darker “pepper” grays vs lighter “salt” grays. 🤷🏻‍♀️NEGATIVES: you cannot touch your hair afterwards to fix, scratch, and definitely not to run fingers through (beware of a breeze)!! The loose powder on scalp transfers onto your fingers/hands (my fingers looked like I was prepping to be finger printed lol) and it also causes loose powder on scalp to find its way to your face! Trying to remove black powder falling on face after applying make-up and minutes before my photos…nightmare!! 👎 And I didn’t even apply my makeup until after I applied WOW to my roots just in case. Unfortunately, I only used this product once but it was too late for me to return it, so it was money wasted. That said, I figured I’d write my first ever review to hopefully save someone else time and money.

H**L

Outstanding product that does what it says.

Must have to get at those roots when in between color appointments at the salon. Also great for those with alopecia spots. Easy to use. Color match is perfect. WAY better than trying to use those root sprays because with this powder and the perfect applicator, you can target exactly where you want the color to be.

B**Y

Not impressed

I ended up buying this because my highlights were growing out. I try to use it, it’s very time-consuming and didn’t give me the results I was looking for. I think it’s easier just to use a spray on blonde colored dry shampoo

K**R

Yep it really works!!

Excellent coverage!! I was skeptical, the but it really did a great job! I am med blonde, and this was the perfect shade as my base, it blends and covered the grey!

Common Questions

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TrustScore 4.5 | 7,300+ reviews

Meera L.

Smooth transaction and product arrived in perfect condition.

3 weeks ago

Ali H.

Fast shipping and excellent packaging. The Leatherman tool feels very premium and sturdy.

1 day ago

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Trustpilot

TrustScore 4.5 | 7,300+ reviews

Pooja R.

The customer service exceeded my expectations. Perfect for buying products you can't find elsewhere.

1 week ago

Fatima A.

Best international shipping I've ever tried. Worth every penny!

3 days ago

Color Wow Root Cover Up Instant Grey Coverage And Highlight | Desertcart Chile